Wednesday, September 9, 2009
Lancia is back at the Frankfurt International Motor Show with the Delta, the Ypsilon and the Musa – prestigious cars that showcase the best of Italian style. The main attraction is the brand new Ypsilon ELLE, the show car born out of a collaboration between Lancia and the ELLE brand, a symbol of modern femininity [...]
Friday, September 4, 2009
The concept Like a car, a boat distinguishes its owner. Lancia shares common values with performance boating, typified by the pleasure derived from a unique form of travel. Lancia’s association with the sea dates back many years and involves sailing as well as powered boating. From the Flaminia class speed boats of the 1960s to [...]
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Last night, in two completely different sets of circumstances, Lancia hosted two amazing events featuring international show business stars. At one, George Clooney, together with the Nobel Peace Prizewinner Betty Williams, was at the inauguration of the Nobel Peace Hall at the San Demetrio tent city near L’Aquila. At the other, at the Lancia Beach [...]
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Lancia is the official sponsor for the RomaFictionFest 2009, scheduled to take place in the Italian capital between 6 and 11 July. It’s the largest festival in the world dedicated to international television fiction in all its formats; from serials to TV movies, from mini-series to sitcoms. RomaFictionFest is put forward as the most comprehensive [...]
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Lancia Delta reflects perfectly the concept of “Anticrisis Luxury” as it fulfils the current requirements of prestige and mobility thanks to the logic of downsizing – i.e. it ensures high quality and performance, reducing cost, size and fuel consumption. Thanks to these winning characteristics, in March this model became the leader of its car range [...]
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The new international film star, featured in an original advertising campaign, is the Lancia Delta: the car that revolutionises product placement and publicity. The version fitted with the new 200 HP 1.8 Di TurboJet was “engaged” for the thriller produced by Columbia Pictures and distributed by Sony Pictures, “Angels & Demons”, inspired by Dan Brown’s [...]
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Monday, February 23, 2009
At Geneva Lancia is presenting new features on all the models in the Ypsilon, Musa and Delta ranges in terms of both style and power units. For these important previews a highly attractive and stylistic stand has been created, based on a haute couture showroom, in which black contrasts with the purity of white and [...]
Friday, February 13, 2009
-Lancia Delta compact sedan the only car exhibited in the “Innovation Zone” Innovative mobile services for Fiat, Lancia and Alfa Romeo cars will be showcased at the GSMA Mobile World Congress in Barcelona (Spain), at the Fira de Barcelona conference center, from February 16 to 19, 2009. The Congress is the world’s largest conference and [...]
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