Skip to content

Hybrid technology comes to the mainstream and Numerous product enhancements

The Auris Hybrid Synergy Drive® (HSD) makes its world debut at the 2010 Geneva motor show. Its launch marks a major milestone in the planned deployment of the Hybrid Synergy Drive® powertrain across Toyota’s entire model range by early 2020s.

The Auris 2010 model range has dynamic new styling and improved interior quality, combined with a choice of six Toyota Optimal Drive powertrains or HSD. A unique offer of clean engine technologies at the heart of the C-segment.

Toyota’s lead in the drive towards sustainable mobility is showcased at Geneva by the European premieres of both the Prius Plug-in Hybrid production model and the all-electric FT-EV II concept. One of the numerous future applications of Hybrid Synergy Drive® is the company’s next generation fuel cell hybrid, the FCHV-adv.

Making its European debut at Geneva, the RAV4 2010 features a more sophisticated front design and a more refined interior. The entire engine line-up now benefits from Toyota Optimal Drive technology, making it one of the cleanest powertrain ranges in the compact SUV segment

On display for the first time at Geneva, the new iQ Collection satisfies customer demand for wider scope in the personalisation of their cars through a choice of new customised interiors and exterior colours. Interior ergonomic and quality enhancements have also been made across the iQ model range.

Finally, also making its first appearance in Europe is the Toyota FT-86 sports concept, paying homage to the company’s long history of exciting sports cars.

The front engine, rear-wheel drive FT-86 concept features highly aerodynamic styling and an ergonomically ideal, driver-oriented cockpit. The sports concept has been made as compact and lightweight as possible to maximise its performance, agility and driving pleasure.

Share